Diego Laya
Senior Software Engineer

Throw me in. I'll figure it out.
Over the past 5+ years I've built everything from AI-powered platforms and real-time inventory systems to apps that serve hundreds of people every day. I speak three languages (English, Spanish, and Italian) and I love working across teams and cultures to bring ideas to life.
Born and raised in Venezuela, I moved to the United States after high school with a clear purpose: to study computer science and turn the ideas that kept me up at night into things people could actually use. What drives me is the space where technical craft meets real life, taking a messy, human problem and shaping it into something that just works.
Away from the screen, I paint, sculpt, and make music. I've always believed that software engineering is itself an art. The same eye for composition, the same obsession with getting the details right. The best code, like the best art, has an elegance you can feel even if you can't quite explain it.
Experience

Senior Software Engineer
Advita Ortho
Dec 2023 - Present
- Architected AI-powered Leads platform with interactive surgeon maps, integrating HubSpot and custom AI workflows
- Developed fine-tuned LLM + RAG chatbot serving as personal assistant to sales reps
- Delivered ML-powered billing automation processing 60,000+ orders, reducing entry time by 75%
- Led multiple engineering teams and conducted technical interviews for senior candidates

Software Engineer
Advita Ortho
Aug 2021 - Dec 2023
- Designed and shipped multiplatform sales platform serving 200+ employees daily
- Built HIPAA-compliant backend with role-based permissions and data warehouse connections
- Established CI/CD pipelines for web, iOS, and Android across multiple environments
- Created patient recovery app connecting to medical sensors with SMS follow-up

Software Engineering Intern
Advita Ortho
May 2021 - Aug 2021
- Salvaged fractured contractor project handoff across Swift and Kotlin codebases
Education

University of Florida
Jan 2019 - May 2021
Bachelor of Science in Computer Science
Technical Skills
Soft Skills
What People Say
I've had the honor of working with Diego at Advita Ortho. Under his leadership, he consistently guided and mentored me with his diverse technical and management skills. He has a clear vision for building reliable, high-quality software and is meticulous in how he designs and plans the system for easy collaboration. What I appreciated most was his willingness to mentor and give constructive feedback on assigned tasks. Diego would be a great manager and technical leader for any team.
Benjamin Afrasah Senior Software Engineer
Having collaborated with Diego for several years, I've seen firsthand that he is the rare developer who speaks the language of design fluently. He is a creative catalyst who doesn't just execute code; he challenges the status quo and brings fresh, innovative ideas to every brainstorm. Diego possesses a keen eye for modern, clean interfaces, and together we've elevated our projects to new heights of both functionality and style. He has been instrumental in streamlining our Figma-to-UI workflow and maintained our suite of in-house mobile apps, managing the full lifecycle through the Apple and Google Play stores. Without his high-level technical skill set and collaborative spirit, my designs would not be able to come to life in the way they do. He is an exceptional programmer, a visionary collaborator, and an invaluable asset to any team.
Jenna Spencer Senior Digital Designer
I continue to be impressed with Diego and how he is responding to all of our needs. He also seems to be working literally around the clock. He was messaging late Friday night, Sunday night and again last night. And it's people like Diego that will get us through chaos. I literally couldn't do my job without him. Huge kudos and appreciation to Diego.
Jen Boch Senior Manager, Global Field Inventory
Projects
Toi Studios
Independent App Studio
Vento
Enterprise analytics layer on reverse-engineered ERP data with natural language-to-SQL and actionable BI.
Cole
AI-powered frictionless screenshot action launcher with fact-checking, categorization, and custom actions.
Pricio
Price-checking app for Venezuelan hyperinflation with barcode scanning and 15,000+ products.